how Pass The Idea™ works

The online process creates an inspiring and unique experience. Techniques applied range from random word association to pairwise voting. Pass The Idea™ collides ideas between participants - building on ideas from others is a particularly effective technique. Participants pass through Ideas Bootcamp, bid in the Ideas Auction and, if part of a large crowd, vote in the Ideas Election.  Breaks between modules ensure incubation – essential for effective ideation & problem solving.
Participants are invited via email.  A Pass The Idea™ Challenge can run over a couple of hours or over weeks. The process delivers a large number of ideas prioritized by the wisdom of the participating crowd - starting with the one best idea. Output is delivered in the online Ideas Vault. Expect around 20 ideas per participant.

A preview of part 4 Ideas Auction:

3 easy steps to create group genius

step 1: Challenge

Identify a relevant business Challenge, around 250 words of context and one assessment criteria. The team at Pass The Idea™ has a proven formula to ensure all input is detailed enough for useful ideas to emerge, yet not too detailed to restrain creativity.

step 2: the online process

Either a 5, 4 or 2-step process. Designed to take 60 minutes in total for a 4-step participant. Duration of a Challenge is flexible from 2 hours to weeks - depending on client need and participants' location. More time gives participants more discretion when to engage.

step 3: output

All ideas are delivered in the online Ideas Vault fully accessible to the client. Each Challenge creates a segmented Ideas Bank that can be downloaded. All ideas are fully owned by the client.

step 4: immediate application - 'how' instead of 'what'

a typical follow-up focuses immediately on indicated actions ('how') as the solution ('what') has been established by the participating crowd
  • review overall output
  • concentrate on Top 3/5/10/20 as required
  • develop and agree action plan for priority ideas
  • assign required resources, agree timings and start doing