Pass The Idea™ creates intelligent crowds
- turn any group of individuals into an intelligent crowd
- turbo-charge the creative output of one community or connect multiple communities with each other
- enable co-creation & easy collaboration across distance regardless of location
- connect the inside of a company with external communities for maximum diversity
1. staffHelp your team and colleagues to find new solutions. Collaborate across departments, hierarchies and locations and leverage the true creative potential of your entire organisation.
And don't just do it once, make it a habit and break down silos by creating new connections across marketing, sales, operations, head office, sales force, customer service and any other function. Connect colleagues in different locations around the country or the world. Don't call yet another inconclusive team meeting to solve a complex problem: run Pass The Idea™ first, then meet to agree how to action the winning ideas. |
2. StakeholdersReach out and ideate together with customers, suppliers, agencies or other stakeholders. Pass The Idea™ is a great way to build strong relationships and co-create with key partners of your business - make them part of the solution by collaborating and connect the inside of your organization with outside groups.
3. ConsumersEver wondered how to engage with the consumers most valuable to your business? Pass The Idea™ is a unique way to build a strong relationship with the real owners of your brand: advocates and lead users. Co-create with this key community and drive engagement and word of mouth.
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4. PTI Agents
Activate PTI Agents for a fresh perspective and ideas from an intelligent crowd outside the conventions of your industry.
PTI Agents are a community of senior marketing and business executives with at least 20 years of experience. They work at c-suite level. Members are carefully screened for professional experience, conceptual skills and diversity. Locations are far and wide covering all major markets and cultures. The community refreshes itself constantly: contributors exit and new PTI Agents join, usually as a result of word of mouth referrals.
Current community make-up:
PTI Agents are a community of senior marketing and business executives with at least 20 years of experience. They work at c-suite level. Members are carefully screened for professional experience, conceptual skills and diversity. Locations are far and wide covering all major markets and cultures. The community refreshes itself constantly: contributors exit and new PTI Agents join, usually as a result of word of mouth referrals.
Current community make-up:
PTI Agents primarily contribute because they enjoy the online process and the act of creation. This voluntary nature is an effective filter for genuine desire to contribute and thus a proxy for quality of input. Whilst there is a small monetary incentive, this is not the key driver for participation.
PTI Agents also appreciate the opportunity to think about something outside their everyday frame of reference. To guarantee fresh perspective, we only invite PTI Agents from verticals outside the client's industry.
Companies currently represented in the community:
PTI Agents also appreciate the opportunity to think about something outside their everyday frame of reference. To guarantee fresh perspective, we only invite PTI Agents from verticals outside the client's industry.
Companies currently represented in the community:
Want to become a PTI Agent? Get in touch with us: